Studio Mitja Miklavčič


Signage system for the football stadium

and the multipurpose sports hall

Sports Park Stožice is a multipurpose complex based in Ljubljana. The object was opened on 10th of August 2010 and was designed by Sadar+Vuga Architects. The complex includes a football stadium, multipurpose sports arena and a big shopping centre [under construction] below the ground of the park.

Based on the corporate identity created by Žare Kerin we were asked to design a signage system for the Arena and the Stadium. Since the colour scheme and the primary typeface had to follow the corporate identity we paid a great deal of attention to create a simple yet functional typographical system. Among others a set of bespoke pictograms was created to work efficiently within the system.